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Established 23 years ago, Empire Direct plc is one of the UK’s premier online retailers of electrical goods, on target to achieve an annual turnover in excess of £150m. Well over eleven million people visited their specialist online direct supply website www.empiredirect.co.uk in 2005; on average more than one thousand people are browsing the 10,000+ products on the site at any given moment.
As winners of the 2002 Ecommerce awards, Empire Direct understand that the right technology can help any organisation to make the most of its assets, and they identified the need for an intranet to streamline their business operations.
Empire Direct’s familiarity with online technology positioned the company as an ideal candidate for intranet implementation; for such a large and established organisation, Orchidnet PRO was the ideal system to provide information and facilitate communication on a company-wide basis.
As with all Orchidnet installations, the system was moulded to fit the way that Empire Direct work, even down to matching branding and navigation to create an environment in which users would feel comfortable and familiar with their online surroundings.
The installation process began in late 2006, and after content population the intranet went live in March 2007 to an extremely positive reception. |
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